afadtc

afadtc/afa-dtc-skills

30 resources in this repository

GitHub
🎯30

🎯Skills30

🎯afa🎯Skill

A full-pipeline DTC (Direct-to-Consumer) e-commerce operations system for cross-border independent store operators. Covers brand foundation, paid acquisition (Facebook/Google/TikTok), organic growth (SEO/social/influencer), monetization/retention, and scaling through a hub-and-spoke architecture with 24 specialized worker skills.

afa
🎯afa-email🎯Skill

A DTC brand email marketing engine covering the full customer lifecycle, including automated flow design, campaign copywriting, deliverability diagnostics, list health management, and BFCM campaign planning. Outputs consumer-facing content in English with strategic analysis in Chinese.

afa-email
🎯afa-gg🎯Skill

A Google Ads optimization engine skill covering Shopping ads, search ads, Performance Max (PMax), keyword strategy, bid optimization, feed optimization, and negative keyword management. It integrates with Brand Brain context files for product and audience data.

afa-gg
🎯afa-scale🎯Skill

An operations and expansion supervisor skill for the AFA DTC e-commerce system that routes tasks between supply chain operations and channel expansion, coordinating scaling strategy across multiple markets and business stages.

afa-scale
🎯afa-foundation🎯Skill

A brand and product infrastructure supervisor for DTC brands that orchestrates market research, competitive intelligence, brand positioning, product strategy, and product launch workflows.

afa-foundation
🎯afa-dashboard🎯Skill

A DTC data dashboard and health check engine that provides full-funnel data analysis, KPI tracking, industry benchmarking, and data health assessment for e-commerce brands.

afa-dashboard
🎯afa-ops🎯Skill

A DTC operations and supply chain optimization engine skill covering warehouse logistics, inventory management, 3PL selection, shipping efficiency, and supplier management. Generates unit economics audits, inventory health reports, and fulfillment optimization plans.

afa-ops
🎯afa-seo🎯Skill

A DTC (Direct-to-Consumer) SEO and organic search growth skill covering technical SEO, keyword strategy, content planning, product page optimization, structured data, and link building, designed to operate within a hub/supervisor agent orchestration system.

afa-seo
🎯afa-social🎯Skill

A DTC social content and UGC engine skill that handles content calendar planning, platform strategy for Instagram and TikTok, UGC creator briefs, community operations, and brand narrative development.

afa-social
🎯afa-organic🎯Skill

An organic growth supervisor skill for the AFA DTC system that coordinates cross-channel organic traffic strategies including SEO, social content, influencer partnerships, PR, and AI search optimization.

afa-organic
🎯afa-geo🎯Skill

AI search visibility and localized search engine optimization skill covering AEO/GEO strategies, structured data, multilingual localization, and hreflang configuration for platforms like ChatGPT Search and Perplexity.

afa-geo
🎯afa-launch🎯Skill

A DTC product launch and cold start engine skill that provides four-stage launch plans, MVP ad testing, product-market fit assessment, and new product cold start strategies.

afa-launch
🎯afa-diagnose🎯Skill

A DTC full-funnel diagnosis and attribution engine that acts as a data-driven "attending physician" for business growth, pinpointing bottlenecks through a three-stage process (framework decomposition, data collection, final judgment) and delivering ICE/RICE-prioritized action prescriptions with cost labels.

afa-diagnose
🎯afa-sms🎯Skill

A DTC SMS marketing engine skill covering SMS automation flows, TCPA/GDPR compliance, list growth strategies, BFCM campaign orchestration, and copywriting. Supports crisis mode, seasonal adjustments, and cross-channel coordination with brand context loading.

afa-sms
🎯afa-influencer🎯Skill

A DTC influencer and affiliate marketing skill that provides structured workflows for creator screening, outreach sequences, content briefs, ambassador programs, and KOL/KOC strategy with built-in context inheritance from upstream supervisors.

afa-influencer
🎯afa-convert🎯Skill

A full-funnel conversion rate optimization (CRO) engine for DTC e-commerce that covers conversion funnel analysis, checkout flow optimization, abandoned cart recovery, landing page architecture, A/B testing, and trust element integration.

afa-convert
🎯afa-aov🎯Skill

A DTC (Direct-to-Consumer) average order value optimization engine that covers bundle strategies, upsell/cross-sell techniques, pricing psychology, product mix optimization, and order value analysis. Requires brand product catalogs and offer data for profit-aware recommendations.

afa-aov
🎯afa-tt🎯Skill

A TikTok Ads optimization engine skill covering account structure, audience strategy, creative direction, TikTok Shop, Spark Ads, and creator collaborations for advertising campaigns. It integrates with Brand Brain context files for product and audience data.

afa-tt
🎯afa-monetize🎯Skill

A supervisor-level skill in the AFA DTC system that orchestrates monetization and retention workflows, routing tasks across conversion optimization, customer experience, retention strategy, average order value, email marketing, and SMS marketing.

afa-monetize
🎯afa-retain🎯Skill

A DTC brand user retention and customer lifetime value (LTV) growth engine skill that provides retention health checks, RFM+LTV segmentation, micro-loyalty program design, subscription churn prevention, win-back campaigns, and cohort analysis. Works as part of the AFA DTC skills ecosystem.

afa-retain
🎯afa-creative🎯Skill

A DTC (direct-to-consumer) creative production and testing engine skill that covers ad creative strategy, creative angle matrices, hook variants, A/B testing, and creative fatigue refresh workflows.

afa-creative
🎯afa-fb🎯Skill

A Meta advertising optimization engine for Facebook and Instagram, covering ad account structure, audience strategy, bidding optimization, creative testing, Advantage+, and CBO/ABO campaign management.

afa-fb
🎯afa-paid🎯Skill

A paid acquisition supervisor skill for the AFA DTC system that coordinates cross-channel budget allocation and strategy across Meta, Google, and TikTok advertising platforms along with creative production workflows.

afa-paid
🎯afa-product🎯Skill

A DTC (Direct-to-Consumer) product strategy engine covering product discovery, validation, premium pricing ladder construction, COGS modeling, supply chain management, and product portfolio planning. Integrates with the AFA DTC system as a specialized product strategy worker.

afa-product
🎯afa-pr🎯Skill

A DTC brand PR and reputation management engine covering media authority building with a cold pitch (CPR) framework, UGC growth loops, tiered crisis response protocols, brand asset protection with takedown workflows, and content atomization for cross-channel distribution.

afa-pr
🎯afa-brand🎯Skill

A DTC brand positioning and identity engine that provides brand positioning canvas, voice architecture, brand story frameworks, visual identity system, and brand health audit capabilities for building or upgrading brands.

afa-brand
🎯afa-expand🎯Skill

A DTC channel expansion and diversification skill that provides the MEURO framework for data-driven channel evaluation, multi-market expansion planning, Amazon/wholesale dual-track strategy, internationalization compliance, and localized operations.

afa-expand
🎯afa-cx🎯Skill

A DTC customer experience and service intelligence engine that optimizes customer service workflows, after-sales processes, return strategies, customer journey design, and NPS/CSAT management.

afa-cx
🎯afa-explore🎯Skill

A DTC (Direct-to-Consumer) user insight and market exploration engine that provides VOC deep mining, market size estimation, user persona building, competitive landscape mapping, and category analysis for brand strategy.

afa-explore
🎯afa-compete🎯Skill

A DTC competitive intelligence engine that provides systematic competitor reverse engineering, traffic analysis, ad strategy breakdown, pricing benchmarking, and differentiation opportunity identification for e-commerce brands.

afa-compete