🎯Skills26
Systematically refines UI design by applying principles of hierarchy, spacing, and visual clarity to create more intuitive and professional interfaces.
Systematically optimizes conversion rates by deeply understanding visitor behavior, objections, and user experience through evidence-based research and testing techniques.
Practical web typography guide based on Jason Santa Maria's principles, covering typeface selection for body and headline text, quality evaluation for screen readability, font pairing, optimal line length and height, responsive typography with CSS, and web font loading optimization.
Award-winning web design framework inspired by elite agencies like Locomotive and Studio Freight, emphasizing exceptional typography, purposeful motion, intentional white space, and performance-optimized animations at 60fps to achieve Awwwards-level digital experiences.
UX heuristics evaluation skill based on Steve Krug's "Don't Make Me Think" and Jakob Nielsen's 10 usability principles, for auditing UI problems, simplifying navigation, and prioritizing UX fixes by severity
Guides iOS app design by evaluating and optimizing interfaces against Apple's Human Interface Guidelines, ensuring native, intuitive, and platform-consistent user experiences.
StoryBrand messaging framework skill based on Donald Miller's "Building a StoryBrand" for clarifying brand messages, creating converting website copy, writing one-liners, and building landing pages that position customers as heroes
Generates high-converting leads through interactive, psychology-driven quizzes that uncover prospects' needs and motivations with 30-50% conversion rates.
Helps product teams discover customer motivations by understanding the specific "job" customers want products to accomplish across functional, emotional, and social dimensions.
Designs habit-forming product experiences by mapping user triggers, rewards, and investment cycles to transform deliberate usage into automatic behavioral patterns.
Tactical negotiation skill based on Chris Voss's 'Never Split the Difference' covering mirroring, labeling, calibrated questions, accusation audits, and the Ackerman bargaining method
Product positioning framework based on April Dunford's 'Obviously Awesome', providing a structured process for defining competitive alternatives, identifying unique attributes, mapping value themes, targeting best-fit customers, and choosing the right market category.
Lean Startup methodology skill based on Eric Ries' book, providing guidance on MVP scope design, validated learning experiments, innovation accounting, pivot vs. persevere decisions, actionable metrics, and applying the Build-Measure-Learn loop to reduce product development waste.
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Technology adoption and go-to-market strategy framework based on Geoffrey Moore's 'Crossing the Chasm', covering adoption lifecycle identification, beachhead market selection, whole product strategy for mainstream buyers, and positioning against incumbent competition.
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Design Sprint methodology skill based on Jake Knapp's Google Ventures framework, providing a structured five-day process for validating product ideas through mapping, sketching, prototyping, and user testing.
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