keyword-research

Overview

Keyword Research is part of the SEO & GEO Skills Library, a comprehensive collection of Claude Skills for Search Engine Optimization (SEO) and Generative Engine Optimization (GEO). The library follows a systematic four-phase methodology: Research, Build, Optimize, and Monitor. Keyword Research falls in the Research phase, providing structured workflows for keyword discovery, competitor analysis, SERP evaluation, and gap identification.

Key Features

• Systematic methodology -- follows a proven four-phase approach (Research, Build, Optimize, Monitor) for comprehensive SEO and GEO strategy execution.
• GEO optimization -- includes Generative Engine Optimization for optimizing content to appear in AI-generated answers, not just traditional search results.
• Full research workflow -- covers keyword discovery, competitor analysis, SERP evaluation, and content gap identification in a structured sequence.
• Build phase integration -- keyword research feeds directly into content creation, meta tag optimization, schema markup, and GEO content preparation.
• Monitor phase support -- connects research to ongoing tracking of rankings, backlinks, performance metrics, and automated alerts.

Who is this for?

This skill is designed for SEO professionals and content strategists who need a systematic, AI-assisted approach to keyword research that extends beyond traditional SEO into generative engine optimization. It is particularly valuable for teams managing large content portfolios who need structured workflows from initial keyword discovery through content creation and performance monitoring.