When optimizing for SEO:
1. On-Page SEO Title Tags:
50-60 characters max Primary keyword near the beginning Include brand name at end Make it compelling and clickable ```html
Primary Keyword - Secondary Keyword | Brand Name
```
Meta Descriptions:
150-160 characters Include primary keyword Call-to-action Unique for each page ```html
```
Heading Structure:
```html
One H1 per page with primary keyword
Section headings with secondary keywords
Subsections for organization
```
2. Technical SEO Essential Meta Tags:
```html
```
Open Graph (Social Sharing):
```html
```
Twitter Cards:
```html
```
3. Schema Markup (JSON-LD) Organization:
```json
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Company Name",
"url": "https://example.com",
"logo": "https://example.com/logo.png",
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+1-xxx-xxx-xxxx",
"contactType": "customer service"
},
"sameAs": [
"https://facebook.com/company",
"https://twitter.com/company"
]
}
```
Product:
```json
{
"@context": "https://schema.org",
"@type": "Product",
"name": "Product Name",
"image": "https://example.com/product.jpg",
"description": "Product description",
"brand": {"@type": "Brand", "name": "Brand"},
"offers": {
"@type": "Offer",
"price": "49.99",
"priceCurrency": "USD",
"availability": "https://schema.org/InStock"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": "124"
}
}
```
Article/Blog Post:
```json
{
"@context": "https://schema.org",
"@type": "Article",
"headline": "Article Title",
"author": {"@type": "Person", "name": "Author Name"},
"datePublished": "2025-01-15",
"dateModified": "2025-01-20",
"image": "https://example.com/article-image.jpg"
}
```
FAQ:
```json
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [{
"@type": "Question",
"name": "Question text?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Answer text."
}
}]
}
```
4. Core Web Vitals LCP (Largest Contentful Paint) < 2.5s:
Optimize images (WebP, lazy loading) Preload critical assets Use CDN FID (First Input Delay) < 100ms:
Minimize JavaScript Break up long tasks Use web workers CLS (Cumulative Layout Shift) < 0.1:
Set image dimensions Reserve space for ads/embeds Avoid inserting content above existing content 5. Image SEO ```html
src="image.webp"
alt="Descriptive alt text with keyword"
width="800"
height="600"
loading="lazy"
decoding="async"
>
```
6. URL Structure Good:
example.com/category/product-nameexample.com/blog/how-to-do-somethingAvoid:
example.com/p?id=123example.com/category/sub/sub/page7. Internal Linking Use descriptive anchor text Link to related content Create topic clusters Maintain reasonable link depth (3 clicks max) 8. SEO Checklist [ ] Unique title tag with keyword [ ] Meta description with CTA [ ] One H1 with primary keyword [ ] Schema markup implemented [ ] Images optimized with alt text [ ] Internal links added [ ] Mobile-friendly [ ] Page speed optimized [ ] Canonical URL set [ ] XML sitemap updated 
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