amazon-category-research

• You can only select 3 categories per book
• Amazon has tens of thousands of subcategories
• Categories drive algorithm visibility
• Lower BSR (Best Sellers Rank) = more sales

Step 1: Identify Your Genre Space

What broad category does your book fit?

| Fiction | Nonfiction |

|---------|------------|

| Romance | Self-help |

| Mystery/Thriller | Business |

| Sci-Fi/Fantasy | Religion/Spirituality |

| Literary Fiction | Health/Fitness |

| Children's/YA | Biography |

Step 2: Research Subcategories

Go to [Amazon Best Sellers](https://www.amazon.com/gp/bestsellers/books) and drill down:

• Click your main category
• Keep drilling into subcategories until you find a niche
• Example: Fiction > Fantasy > Short Stories > Coming of Age

Step 3: Analyze #1 and #100

For your target subcategory:

#1 Bestseller:

• Find the book's product page
• Scroll to "Product Details"
• Note the BSR (Best Sellers Rank)
• Plug into [Kindlepreneur Calculator](https://kindlepreneur.com/amazon-kdp-sales-rank-calculator/)

#100 Bestseller:

• Repeat the process
• Compare daily sales estimates

Step 4: Interpret Results

| Signal | Meaning |

|--------|---------|

| #1 has high sales, #100 has decent sales | Healthy category with room |

| #1 has high sales, #100 has very low sales | Top-heavy, hard to break in |

| Both have low sales | Small market, easy to rank but limited upside |

| Large gap between #1 and #100 | Competition concentrated at top |

Step 5: Competitor Analysis

For top 10 books in your target category, note:

• Price point
• Number of reviews
• Cover design style
• Keywords in title/subtitle
• Page count

```markdown

Target Categories (pick 3)

1. [Category path] - BSR range: X-Y, Est. daily sales: X-Y
2. [Category path] - BSR range: X-Y, Est. daily sales: X-Y
3. [Category path] - BSR range: X-Y, Est. daily sales: X-Y

Competition Analysis

• Avg price: $X
• Avg reviews: X
• Cover style: [description]
• Common keywords: [list]

Recommendation

[Which 3 categories to select and why]

```

• Free: [Kindlepreneur Calculator](https://kindlepreneur.com/amazon-kdp-sales-rank-calculator/)
• Paid: [Publisher Rocket](http://www.publisherrocket.com) ($199), [BookBeam](http://bookbeam.io) ($29+/mo)