email-sequence
๐ฏSkillfrom coreyhaines31/marketingskills
|A Claude Code skill for designing automated email sequences and drip campaigns, covering welcome, lead nurture, re-engagement, and onboarding flows with email-by-email planning, subject line strategy, and trigger-based timing.
Overview
Email Sequence is a Claude Code skill for designing and optimizing automated email sequences, drip campaigns, and lifecycle email programs. It covers the complete lifecycle of email automation, from welcome sequences and lead nurturing to re-engagement campaigns and post-purchase flows. The skill follows four core principles: one email per job, value before ask, relevance over volume, and clear path forward.
The skill provides detailed sequence blueprints for each type, including recommended lengths, timing between emails, and the specific purpose of each email in the series. It covers subject line strategy, preview text optimization, and email types organized by category (onboarding, retention, billing, usage, and win-back), making it a comprehensive reference for building complete email automation programs.
Key Features
- Multiple Sequence Types: Provides blueprints for welcome, lead nurture, re-engagement, onboarding, post-purchase, educational, and sales sequences with recommended lengths and timing
- Email-by-Email Planning: Maps each email in a sequence with its purpose, timing, and content focus (e.g., welcome + deliver value on day 0, quick win on day 1-2, social proof on day 5-6)
- Subject Line Strategy: Covers proven patterns including question, how-to, number, direct, and story tease formats with 40-60 character guidance
- One Email, One Job Principle: Ensures each email has a single primary purpose and CTA to maximize clarity and conversion
- Lifecycle Email Categories: Organizes email types into onboarding, retention, billing, usage, and win-back categories for comprehensive automation coverage
- Trigger-Based Timing: Recommends immediate welcome emails, 1-2 day early sequence spacing, and 2-4 day nurture intervals with B2B/B2C timing considerations
Who is this for?
This skill is designed for email marketers, growth teams, and SaaS founders building automated email programs to nurture leads, onboard users, and re-engage inactive customers. It is particularly useful for teams setting up their first email automation or optimizing existing sequences that underperform.
Same repository
coreyhaines31/marketingskills(34 items)
Installation
npx vibeindex add coreyhaines31/marketingskills --skill email-sequencenpx skills add coreyhaines31/marketingskills --skill email-sequence~/.claude/skills/email-sequence/SKILL.mdSKILL.md
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