paid-ads
π―Skillfrom coreyhaines31/marketingskills
A Claude Code skill for paid advertising campaigns across Google Ads, Meta, LinkedIn, Twitter/X, and TikTok, covering platform selection, campaign structuring, ad copy frameworks, audience targeting, and budget optimization.
Overview
Paid Ads is a Claude Code skill for creating, optimizing, and scaling paid advertising campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, and TikTok. It provides a structured approach to campaign management, from platform selection and account organization to ad copy creation, audience targeting, and budget optimization. The skill acts as an expert performance marketer with knowledge of each platform's strengths and best practices.
The skill covers the full paid advertising workflow: choosing the right platform based on audience and goals, structuring campaigns with clear naming conventions, writing ad copy using proven frameworks (PAS, BAB, Social Proof Lead), building audience targeting strategies per platform, and managing budgets through testing and scaling phases. It includes creative best practices for both image and video ads with platform-specific production tips.
Key Features
- Platform Selection Guide: Matches platforms to use cases (Google for high-intent search, Meta for demand generation, LinkedIn for B2B decision-makers, etc.)
- Campaign Structure Best Practices: Provides account organization hierarchy (Campaign > Ad Set > Ad) with standardized naming conventions
- Ad Copy Frameworks: Includes Problem-Agitate-Solve, Before-After-Bridge, and Social Proof Lead formulas with practical examples
- Audience Targeting by Platform: Leverages Google keywords, Meta interests/lookalikes, and LinkedIn job titles with exclusion strategies for existing customers
- Budget Allocation Strategy: Recommends 70/30 split between proven and testing campaigns, with 20-30% scaling increments and algorithm learning periods
- Creative Production Guidelines: Covers image ad best practices, 15-30 second video ad structure (hook, problem, solution, CTA), and platform-specific format requirements
Who is this for?
This skill is designed for marketers, founders, and growth teams running paid advertising to acquire customers across search and social platforms. It is especially useful for teams managing multi-platform campaigns who need a consistent framework for strategy, creative, and optimization.
Same repository
coreyhaines31/marketingskills(34 items)
Installation
npx vibeindex add coreyhaines31/marketingskills --skill paid-adsnpx skills add coreyhaines31/marketingskills --skill paid-ads~/.claude/skills/paid-ads/SKILL.mdSKILL.md
More from this repository10
Expert SEO audit skill that provides a priority-based framework covering crawlability, indexation, Core Web Vitals, on-page optimization, content quality, and E-E-A-T signals for comprehensive site analysis.
Conversion copywriting skill for marketing pages including homepages, landing pages, and pricing pages. Provides structured frameworks for headlines, CTAs, page sections, and writing style with quality checks.
Claude Code skill providing 70+ psychological principles and mental models for marketing, covering buyer psychology, cognitive biases, persuasion frameworks, and pricing psychology with practical application guidance.
Claude Code skill for building SEO-optimized pages at scale using templates and data, with 12 proven playbooks covering comparison pages, location pages, directories, and more.
Claude Code skill for planning content strategy, covering topic selection, content distribution, and editorial planning as part of a comprehensive marketing skills suite for technical marketers and founders.
Claude Code skill with 139 proven marketing strategies organized by category, company stage, budget, and timeline for SaaS and software product marketing.
Claude Code skill for creating a central product marketing context document that captures positioning, messaging, audience, and brand voice, which other marketing skills automatically reference.
Claude Code skill for creating and scheduling social media content across LinkedIn, Twitter/X, Instagram, TikTok, and Facebook with platform-specific strategies, hook formulas, and content repurposing workflows.
Claude Code skill for systematically editing marketing copy through the Seven Sweeps framework, covering clarity, voice, benefit bridging, evidence, specificity, emotion, and risk reduction.
A Claude Code skill for SaaS pricing and monetization strategy, covering value-based pricing frameworks, tier structuring with Good-Better-Best design, value metric selection, pricing research methods, and price increase playbooks.